A Journey of Growth and Gratitude: Reflecting on Our Path
In May 2023, we embarked on an incredible journey, one that has been fueled by passion, dedication, and an overwhelming sense of gratitude. With the keys to our new facility in hand, Coach Plez was transitioning from being just a trainer with an LLC to learning how to run a full-fledged business. This journey hasn’t been just about adding equipment or building a team—it’s been about creating a space where every member can thrive. From our dedicated trainers to the advanced systems we've implemented, we’ve come a long way, and we are deeply thankful for the support and trust our community has placed in us. Now, as we reflect on our progress, we’re excited to share the milestones we’ve achieved together, always mindful of the gratitude we feel for everyone who has been part of this journey.
From Our Opening to Today: Supporting Every Member on Their Fitness Journey
Since day one, we’ve been dedicated to helping our community members—both athletes and adults alike—enhance their speed, agility, conditioning, strength, discipline, and overall accountability. Our facility has grown into more than just a place to work out; it’s become a second home for those committed to achieving their personal best. As we reflect on our journey since opening in December 2023, it’s inspiring to see the progress we’ve made together and the positive impact we’ve had on the lives of all our members. We are incredibly grateful for the trust and loyalty our members have shown us, which has been the foundation of our success.
Laying the Groundwork: A Holistic Approach to Fitness and Development
When we first opened, our mission was clear: to create a supportive environment where individuals of all ages could train, grow, and thrive. Recognizing the importance of building a strong foundation, we focused on both physical fitness and mental resilience. For our athletes, we offered tailored training sessions designed to meet the specific needs of different sports. For our adult members, we provided comprehensive fitness programs that promoted strength, flexibility, and overall wellness, ensuring everyone had the tools they needed to excel in their respective endeavors.
As we built this foundation, we exploded into December with an incredible 1,500 bookings between December and February. Initially, the rapid growth was overwhelming, but we quickly grabbed the reins and ascended forward. This surge in activity not only validated our approach but also pushed us to refine our systems and processes, ensuring that we could continue to provide top-notch service and support to all our members as we grew. We are immensely grateful to everyone who stood by us during this intense period of growth.
Spring Growth: Expanding Opportunities for All Members
As our facility grew, so did our commitment to our community. A major milestone this spring was when our co-owners, Josh Pleasant and Drew Gloster, traveled to Orlando, Florida, for the 2024 GYM Convention. It was there that they decided to join GYM Launch, a decision that has truly elevated our entire operation.
GYM Launch has provided us with invaluable insights into managing our facility, helping us streamline operations, enhance our sales strategies, and improve our overall business model. With these new tools and perspectives, we’ve been able to expand our offerings, introduce more efficient processes, and ultimately provide even better service to all our members. This partnership has been a game-changer, allowing us to focus more on member development—whether they are athletes working towards their next big game or adults striving to reach their personal fitness goals.
Another highlight of the spring was our participation in coaching and training at the 480 Club football camp. We’re especially grateful to Joey Hooks, the founder of 480 Club, for inviting us to be part of such an impactful event. The camp gave us the opportunity to connect with young athletes in the community and bring our expertise to a broader audience. We also introduced our adult members to the excitement of high-performance sports training, using our laser technology to measure speed and performance, showing them that the techniques used to train athletes can be equally beneficial in achieving their fitness goals.
Summer Highlights: Celebrating Dedication and Achievement
This summer has been a standout season for our facility, with both athletes and adult members achieving remarkable milestones. From athletes surpassing their personal bests to adults breaking through their fitness plateaus, the results have been nothing short of inspiring. We’re particularly proud of the 15 athletes who reached speeds of over 20 miles per hour—a testament to their hard work and dedication, as well as the focused training environment we provide.
We also hosted a football combine for the entire Maplewood youth football program, giving young athletes a platform to showcase their skills and measure their progress. This event wasn’t just a celebration of youth achievement; it also served as a reminder of the importance of community support in reaching fitness goals. We extend our deepest thanks to both Maplewood and Georgetown Prep for allowing us to use their facilities, which helped us create a professional and motivating experience for all participants.
A significant moment for us this summer was when our co-owners, Coach Plez and Coach Drew, were invited to join the WPGC 95.5 Morning Show to be spotlighted as a black-owned business for the month of August. This opportunity allowed us to share our mission with over 700,000 listeners, expanding our reach and inviting more members of the DMV community to join our fitness family. We are incredibly thankful to WPGC 95.5 and The Morning Show for their support and for helping us connect with a wider audience.
Adding to the excitement, we welcomed two incredible new trainers to our team—TD Ayo-Durojaiye and Kwame Asante. Both bring a wealth of expertise, enthusiasm, and a deep commitment to our mission of developing every member, whether they are student-athletes striving for excellence or adults working toward their personal fitness milestones. Their presence has already made a significant impact, and we are thrilled to have them on board as we continue to elevate the level of training and service we offer.
Looking Forward with Gratitude: Elevating Our Commitment to the CBP Family
As we reflect on the journey so far, we are filled with both pride and immense gratitude. The milestones we’ve achieved are just the beginning, and none of this would have been possible without the unwavering support of our CBP Family. We are committed to continuously taking our services to the next level, enhancing the experience for all our members. Whether you’re an athlete striving for peak performance or an adult working toward personal fitness goals, we’re here to support you every step of the way.
We look forward to the future with optimism, determination, and above all, gratitude, knowing that our best days are ahead of us. Our goal is simple: to keep improving, keep growing, and keep providing the best possible service for our CBP Family. Together, with the support of our incredible community, we’ll continue to ascend, reaching new heights in fitness, community, and success.
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